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executive positioning

Trendlines 2019 Video Series: Branding and Positioning for Executives and Leaders

Trendlines 2019 Video Series: Branding and Positioning for Executives and Leaders

As an executive or leader, investing in branding and positioning is increasingly critical to gaining a competitive advantage and building a defense against crisis. In the latest in our Trendlines 2019 series, Publitics founder and principal, Matt Krayton, talks about what executives and leaders should look out for in the coming year.